'I’m an actor, I earn from it': Ajay on elaichi row, SRK on controversial ads
After publishing: 1 description edited1 change
- Times of Indiaseen 17 Aug, 11:27description edited
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The Maharashtra FDA has taken action against Shah Rukh Khan and Ajay Devgn regarding an elaichi advertisement. The notices claim that their endorsements act as surrogate promotions for a prohibited pan masala product. While Ajay Devgn has previously defended his endorsement choices as personal, Shah Rukh Khan has highlighted the importance of celebrity accountability in such promotions. Notably, Tiger Shroff has yet to weigh in on this ongoing controversy.
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Mon, 17 August 2026
1 report- Times of India07:18first to reportedited after publishing
The Maharashtra FDA has taken action against Shah Rukh Khan and Ajay Devgn regarding an elaichi advertisement. The notices claim that their endorsements act as surrogate promotions for a prohibited pan masala product. While Ajay Devgn has previously defended his endorsement choices as personal, Shah Rukh Khan has highlighted the importance of celebrity accountability in such promotions. Notably, Tiger Shroff has yet to weigh in on this ongoing controversy.