Linear TV resilience frustrates digital ad platforms
One daysingle sourceOne outlet reported this, once - no second voice in this corpus.
All 1 reports on Wed, 16 September 2026
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Wed, 16 September 2026
1 report- themediaonline.co.za05:30first to report
About half of US TV viewing still comes from linear TV, while more than 80% of TV ad viewing remains